Life Cycle Assessment
From linearity to circularity
Circularity is a vital pillar of modern corporate sustainability. Understanding waste-flows, and circular opportunities is crucial to stay ahead of the competition. By embedding circular practices into your operations, you can unlock new revenue opportunities, boost operational efficiency, and ensure compliance with evolving sustainability regulations.
At Good Growth Collective, we understand that what companies might think of as waste can unlock a sea of opportunities for the future!
Curious to know more? This is how we do it:
- Step 1: Circular Scan
- Step 2: Circular Workshop
- Step 3: Action plan and pilot
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Circular Scan
We begin with a quick but focused assessment of your current business model, material flows, and waste streams. This first look helps us identify key opportunities to create circular value, whether through resource recovery, product lifecycle extension, or smarter material use. By understanding where waste is created and how resources circulate within your operations, we create the foundation for strategies that reduce environmental impact while unlocking new economic value.
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Circular Workshop
In an interactive session with your team, we dive into sector-specific examples of circular practices to spark inspiration and align with your industry context. Using tools like the Circular Business Model Canvas, we facilitate discussions to map out tangible opportunities for innovation and circular value creation within your operations. This hands-on approach ensures that ideas are grounded in real-world relevance and tailored to your strategic goals.
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Action plan and pilot
We wrap-up the process by delivering a clear, tailores action plan that translates insights into concrete steps. This includes the design of an initial pilot project to test and validate circular strategies in a practical setting, along with a roadmap of prioritized next actions. The goal is to move from concept to implementation, ensuring that your team is equipped to generate measurable results and long-term value from circular innovation.
Why circularity creates long-term value
Decarbonization support
Circularity reduces emissions across the value chain. By extending product lifespans, using recycled or renewable materials, and designing for reuse and repair, companies reduce their dependence on carbon-intensive production and virgin inputs.
Regulatory compliance
A circular mindset enables companies to adapt to evolving regulations. With new EU policies like the Ecodesign for Sustainable Products Regulation (ESPR) and the Digital Product Passport (DPP), circular strategies make it easier to meet stricter requirements.
Innovation & competitiveness
Circularity drives smarter design, leaner operations, and long-term business resilience. By applying circular principles across your operations, from product design to supply chains, you foster innovation, reduce waste, and improve efficiency.
Want to know more about circularity?
Circularity isn’t just about sustainability, but it’s a way to reduce waste, unlock value, and make your business more resilient.
What are the concrete benefits of circularity for my business?
Circularity reduces waste, lowers material costs, and improves operational efficiency. It also opens up new business models, such as product-as-a-service or take-back schemes. It enhances your brand, builds customer loyalty, and helps you manage risks related to resource scarcity, regulation, and reputation. In short: circularity is good for the planet and your competitive edge.
How can I start with circularity if my company still operates linearly?
You don’t have to change everything at once. Start by mapping your material flows, product life cycles, and waste streams. Often, quick wins can be achieved through reuse, design tweaks, or supply chain collaboration. We guide companies through a step-by-step approach, from quick wins to full integration of circular strategies into the business model.
What laws and regulations make circularity important for my sector?
The EU is tightening regulations on sustainable production and circular product design. Key examples include the Ecodesign for Sustainable Products Regulation (ESPR), which sets requirements for reuse, repairability and recyclability, and the upcoming Digital Product Passport (DPP), which mandates transparency across the entire product lifecycle. Adopting circular practices now helps you avoid costly retrofits and stay ahead of compliance demands.
Want to know more?
Wondering how exactly we can help you?
Contact us
Kevin van Dam
Managing Consultant